HOSPITALITY INDUSTRY

Fixation Brewery

Digital Marketing has never been simpler

GrowMetrics was easy to use from the very beginning. The tools within the GrowMetrics platform have been designed with the user in mind, so we had no problem navigating them. Our most recent brand awareness campaigns saw our social ‘Reach’ hit 37,407 and 85,599 Impressions. Within just 2 weeks of use, we saw 200+ followers using content optimisation and brand awareness campaigns.

Fixation Brewery

The Result

200

Follower Increase

Within two weeks of initiating the content direction campaign, the Fixation Brewery Instagram skyrocketed by over 200 followers, with a dramatic uptick in customer engagement on each post. By increasing posts per week with a mixture of content around specific content pillars, the use of on-brand hashtags and tagging locations in posts, we continue to see improvements on the Fixation Brewery Instagram page.

65%

In overall Reach

Fixation Brewery recently ran two of its first brand awareness campaigns over January with positive results. Fixation Brewery regularly optimised organic content and their posting schedule with the GrowMOFO platforms help, resulting in a quantum leap in audience reach. Copywriting played a vital part in these results, following a succinct and concise tone, with emoji usage in moderation.

12,616

Ad impressions per week

881

Ad clicks per week

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